Coaching Resources for the

Coach Invested in His Players

Whether you are just beginning your journey into coaching or have 20 years of experience, find something here to help you serve your players and your program. 

My name is Kenny Simpson and I have been a football coach for 19 seasons with 14 of those as a head football coach. 

Now I am also dedicated to furthering the resources available for coaches to improve their craft.

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About Coach Simpson

Coach Simpson has served at three schools as the Head Football Coach: Searcy High School, a 6A school in Arkansas in 2020.  Before Searcy, he was the Head Football Coach at Southside Charter, where he is currently the head coach for a second term.  Taking over a program that had won eight games in five seasons and had been on a 20+ game losing streak, Simpson has led Southside to the playoffs for four-consecutive seasons and won two conference titles in the past three seasons. For his efforts, he was named 4A-2 Conference Coach of the Year (2017), named to the as a finalist for Hooten's Coach of the Year (2017) and has been the All-Star Nominee for the 4A-2 (2016 and 2019). He was also selected to coach in the 1st FCA Texas-Arkansas All-Star Showdown (2021). Simpson’s teams have qualified for the playoffs the past 5 consecutive seasons. He is currently the Head Football Coach back at Southside (2022).

Coach Simpson wrote his first book in 2019. He has since released 31 other books. Find A Way: What I Wish I'd Known When I Became A Head Football Coach, he has been a five-time best seller on Amazon in several categories.

His offense is now run across the globe in not only the United States, but also in South America, Africa, Japan, Europe and Australia. He has helped to install the Gun-T system in many schools over the past 2-years.

Simpson has also raised over $1.5 million for Southside and has overseen several major facility projects including: New Field Turf, Expansion to Fieldhouse, Expansion to the school's home bleachers, and the addition of a press box and a new video-board.

Prior to coming to Southside, Simpson took over as Head Coach at Alabama Christian Academy in Montgomery, Alabama. During his tenure there, Simpson took over a team that had been 4-18 and led them to their first home playoff game in over 20-years. For his efforts he was named Montgomery Advertiser's All-Metro Coach of the Year as well as being voted 4A Region 2 Coach of the Year (2010).

Simpson began his coaching career at Madison Academy, in Huntsville, Alabama. He served as a junior high basketball and football coach, before working into a varsity coaching role in football.

Coach Simpson has been featured by many football publications. Here are a few that have interviewed or covered him during his career.

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