Format: a printed book, shipped to you.

This is the starting point of the whole system. If you are installing the Gun T for the first time, this is the book, and you can install off it without buying anything else.

Most playbooks are a stack of plays. A coach reads one, likes four of them, puts them in, and finds out in week three that they do not fit together, so when a defense takes one away there is no answer. This one is built the other direction. A small number of plays that share blocking rules and backfield action, run from a lot of formations, so a defense that stops the look has not stopped the play.

Every play comes with the diagram, the teaching points, where it fits in your game plan, and when to call it and why. That last part is what most playbooks leave out, and it is the part that shows up on Friday night.

Who it is for: high school and youth coaches installing the Gun T from scratch. It does not assume you have run any of it before.

What it is not: it is not a season update and it is not the most recent version of what we run. 2.0 through 7.0 are the updates, and they build on this book rather than replacing it. Start here, then add the year you want.

What to do next

• Organizing the install and the practice week: Gun T RPO - Organizational Guide
• The first season update: Gun T RPO 2.0
• Coaching third through ninth grade: Gun T Youth Manual

Where this fits: this is a season update, not the starting point. It is what we ran and adjusted that year, and it builds on the Gun T RPO Playbook instead of replacing it. The books run in order, 2.0 through 7.0. If you are starting from scratch, get the Gun T RPO Playbook first at fbcoachsimpson.com/downloads/guntplaybook and come back to this one.

Gun-T Playbook 2.0

The Evolution of the Original — Built for Today’s Defenses

The original Gun-T Playbook gave coaches a foundation.
Gun-T Playbook 2.0 gives you answers for modern defenses.

This is not a reprint.
This is not a cosmetic update.
This is a true 2.0 version — expanded, adjusted, and built from years of real game use.

Defenses change. Personnel changes.
Your offense has to evolve without losing its identity.

That’s exactly what Gun-T Playbook 2.0 was built to do.

What’s New in Gun-T Playbook 2.0

🚀 DUO Run Game Added
Power without pulling pressure.
Gun-T 2.0 introduces DUO concepts that allow you to:
• Stay downhill
• Control double teams
• Attack odd and even fronts
• Protect your QB
• Stay physical late in games

🧱 Expanded 2-Back Offense
Gun-T 2.0 builds on the traditional Gun-T structure by adding true 2-back concepts:
• Split-flow looks
• Lead and insert fits
• Better answers vs. 3-safety and 3-down teams
• Personnel flexibility without substitution

🏈 Answers vs Modern Defensive Trends
This version was built specifically to handle:
• 3-down / odd fronts
• 3-high safety structures
• Aggressive edge play
• Hybrid linebackers and nickel defenders

What Stayed the Same (And Got Better)

✔️ Core Gun-T identity
✔️ Simple rules for players
✔️ Physical run game philosophy
✔️ Complementary pass concepts
✔️ Teaching over overload

Gun-T 2.0 still values:
• Alignment
• Leverage
• Purpose
• Execution

But now with more answers built in.

Inside the Gun-T Playbook 2.0

✔️ Updated core run concepts
✔️ DUO installed the Gun-T way
✔️ Expanded 2-back packages
✔️ RPOs tied directly to run structure
✔️ Play-action built off downhill success
✔️ Coaching points that simplify install
✔️ Concepts that fit Friday night football — not chalkboard football

Every concept is explained with:
• Clean diagrams
• Coaching points
• When to call it
• Why it works

Who Gun-T Playbook 2.0 Is For

🏈 Coaches who ran the original and want what’s next
🏈 Coordinators facing modern defensive structures
🏈 Teams wanting to stay physical from the gun
🏈 Programs that want evolution — not reinvention

If you loved the original Gun-T Playbook, this is the next step.
If you struggled with defenses overplaying your original concepts, this is the answer.

Where this fits: this is a season update, not the starting point. It is what we ran and adjusted that year, and it builds on the Gun T RPO Playbook instead of replacing it. The books run in order, 2.0 through 7.0. If you are starting from scratch, get the Gun T RPO Playbook first at fbcoachsimpson.com/downloads/guntplaybook and come back to this one.

Gun-T 3.0 Playbook — Evolved Offensive Playbook with Trojan Concept

The next generation of the Gun-T offense is here.

Gun-T 3.0 isn’t just an update — it’s a full offensive evolution built to give your team modern, effective plays you can coach, install, and run with confidence. This version expands the traditional Gun-T system with new concepts like Trojan, enhanced offense structures, and practical game-day answers.

If you coach youth, middle school, or high school football, this is the complete Gun-T offensive playbook you’ve been waiting for — one that teaches, simplifies installs, and maximizes execution on Friday night.

🏈 What’s New in Gun-T 3.0

🔥 Trojan Play — A Game-Changing Addition
A powerful new play designed to:

• Create leverage vs stacked fronts

• Attack defensive angles

• Maximize explosive gains

• Be simple for players to execute

Trojan integrates seamlessly into your playbook so it enhances your offense without confusion.

📍 Updated Offensive Concepts
• Improved spacing and motion sets
• Enhanced RPOs tied to the run game
• Expanded pass concepts that work off your run structure
• Sequenced game-planning logic that simplifies calls

📍 Clear Coaching Points for Install & Execution
This isn’t a list of X’s and O’s. Gun-T 3.0 gives you teaching progressions, key coaching cues, and when/why to call your plays.

📘 Inside the Gun-T 3.0 Playbook

This complete offensive playbook includes:

📌 Proven Core Plays

• Base Gun-T run game
• Motion and misdirection sets
• Zone and power schemes
• Designed QB runs and RPO options

📌 Pass Concepts That Complement the Run

• Quick reads and rhythm passes
• Vertical stretch concepts
• Play-action based on run success
• Expansion packages for your best athletes

📌 New: Trojan Package

• Built for leverage and angles
• Designed to punish aggressive fronts
• Works out of multiple formations
• Easy teaching progressions for youth to high school offenses

📈 Why Coaches Are Adding The Gun-T 3.0

✔️ Modern offensive approach that still fits fundamentals
✔️ Easy to install for youth, middle school, and high school teams
✔️ Practical coaching points your players can learn fast
✔️ Concept continuity — run and pass tied to the same structure
✔️ Expanded playcalling that stresses defenses intelligently

This playbook was designed by a coach, for coaches — with real-world football results in mind.

🏆 Perfect For

✔️ Youth football coaches (3rd–8th grade)
✔ Middle and high school offensive coordinators
✔ Volunteer assistants who want clarity, not overload
✔ Head coaches looking for system continuity

Whether you’re new to Gun-T or upgrading from an earlier version, Gun-T 3.0 gives you the offense you can teach, install, and run with confidence.

Where this fits: this is a season update, not the starting point. It is what we ran and adjusted that year, and it builds on the Gun T RPO Playbook instead of replacing it. The books run in order, 2.0 through 7.0. If you are starting from scratch, get the Gun T RPO Playbook first at fbcoachsimpson.com/downloads/guntplaybook and come back to this one.

Format: a printed book, shipped to you.

4.0 is the year the tight end became a real part of this offense. The additions were expanded tight end usage, a full set of new RPOs, and the Y and B Peek reads. Same offense underneath, with more answers for the looks that had been giving us trouble.

Everything in it comes with the install ladder, the teaching progression, the coaching points and the complete play design, so you can put a concept in on Tuesday instead of reading about it and hoping you got the idea right.

Who it is for: coaches already running the Gun T who want the version we ran that season, and coaches building the system who want the tight end material specifically.

What it is not: it is not a standalone system and it is not the current version. It builds on the Gun T RPO Playbook, and 5.0, 6.0 and 7.0 came after it.

What to do next

• Starting from scratch: Gun T RPO Playbook
• The year before this one: 3.0 Book
• The year after: Gun T System - 5.0 Book

Where this fits: this is a season update, not the starting point. It is what we ran and adjusted that year, and it builds on the Gun T RPO Playbook instead of replacing it. The books run in order, 2.0 through 7.0. If you are starting from scratch, get the Gun T RPO Playbook first at fbcoachsimpson.com/downloads/guntplaybook and come back to this one.

Version 5.0 is here — and it’s the most advanced Gun-T yet.

If you coach youth, middle school, or high school football, you need an offense that teaches, installs, and executes under pressure.Gun-T 5.0 gives you:

✔️ Expanded RPO packages
✔️ Tight end usefulness unlocked
✔️ Motion and leverage-based formations
✔️ Full QB read progressions
✔️ Game-ready play designs
✔️ Coaching install ladders

This isn’t simply another edition — Gun-T 5.0 is a complete offensive structure designed for modern defenses and today’s athletes.

🏈 What’s New in Gun-T 5.0

🔥 Expanded RPO (Run-Pass Option) Packages

Gun-T 5.0 includes the most complete set of RPOs you’ll find in the system, giving your QB:
• Read progression clarity
• Quick decision triggers
• Edge stress reads
• Built-in counters for defensive rotation

These RPOs are drawn to help you get favorable matchups and keep the defense guessing.

🎯 More Tight End Concepts

Get more from your tight ends — not only in blocks, but in:
• Play-action leverage sets
• Motion-driven man-advantage looks
• Screens, releases, and vertical stress
• Matchup-based route concepts

Tight ends are now true weapons within the system.

🌀 Motion & Alignment Advantages

Motion isn’t just decoration — it creates:
• Leverage vs defensive fronts
• Flow stress for mismatches
• Controlled numbers in the box
• Clear communication for your QB and skill players

Motion is integrated throughout the playbook to give you instant answers every snap.

📊 Full QB Read Progressions

From RPO triggers to progression reads, Gun-T 5.0 gives your QB:
• Visual keys vs common defensive looks
• Progression ladders for quick decisions
• Decision-tree flow for high-pressure situations

This gives your offense a rhythm that works — even when the defense adjusts.

📘 What’s Inside Gun-T 5.0

📌 Complete Run Game System

• Traditional Gun-T power and motion-enhanced gap schemes
• Inside and outside zone principles
• Pull-based leverage schemes
• Counter and misdirection fundamentals

📌 Comprehensive RPO Suite

• Inside quick game RPOs
• Mesh and bubble reads
• Edge stress reads
• Built-in progression keys

Your offense threatens every level of the defense.

📌 Tight End & Skill-Player Concepts

• Inline and flex TE options
• Motion-based man leverage
• Split boundary stress concepts
• Screens and vertical options for play-makers

📌 Pass Game Designed Off the Run

• Short-to-intermediate spacing
• Play-action sequencing
• Vertical stress to open explosive plays
• Route combinations that work vs multiple coverages

📌 Install & Coaching Progressions

• Practice-by-week install ladders
• Teaching cues for players
• Coaching points for every play
• Game-planning notes and situational usage

This is more than a playbook — it’s a complete coaching system.

📈 Why Coaches Are Using Gun-T 5.0

✔️ Designed for youth, middle school, and high school football
✔️ Expanded RPO reads and progression keys
✔️ Full use of tight ends and motion advantages
✔️ QB decision flow that matches game speed
✔️ Play designs that adapt to defensive pressure
✔️ Install ladders that teach fast and retain long

You don’t need hundreds of plays — you need answers that work.

🏆 Who This Is For

✔️ Head Coaches
✔ Offensive Coordinators
✔ Volunteer assistants
✔ Position coaches
✔ Offenses that want structure + adaptability

From youth ball to varsity competition, Gun-T 5.0 gives you a system that’s multiple, teachable, and effective.

Format: a printed book, 130 pages, shipped to you.

Youth football has a problem nobody says out loud. Most youth playbooks are high school playbooks with fewer plays in them. The plays still ask a fourth grader to read a defender, or to pull and find a linebacker in space, and then everybody acts surprised when it does not work on Saturday.

This is the Gun T built for third through ninth grade on purpose. Personnel comes first, how to figure out which kid belongs where based on what he can do right now rather than what you wish he could do. Then formations and motion, then a playbook built on rules, so a kid learns why he blocks the man he blocks instead of memorizing eleven separate assignments.

The back of the book is the part most youth coaches need most. How to organize a practice, what the teaching progression looks like, and how to divide up staff responsibilities when your staff is three dads and a grandfather. There is a section on adjusting the concepts as kids move from third grade up to ninth, so the same system grows with them instead of getting thrown out every two years.

Who it is for: youth and middle school coaches, third through ninth grade.

What it is not: it is not the high school Gun T. It is cut down deliberately. If you coach varsity, get the Gun T RPO Playbook instead.

What to do next

• Drill work and practice organization for the same age group: Youth Gun T Organization and Drill Manual
• Defense for the same kids: 34 Youth Defense
• When they move up: Gun T RPO Playbook

You can have great plays, but if your offense isn’t organized, nothing runs well.

Gun-T Organize is the system every Gun-T coach needs — a complete framework that puts your entire offense in order:

➡️ Install
➡️ Practice
➡ Game plan
➡ Communication
➡ Execution

No confusion. No overload. Just structure that lets your team perform.

Why Organization Wins Football Games

You already know this:

🏈 The team that practices better, plays better.
🏈 The team that communicates clearly, wins.
🏈 The team that stays organized, executes on Friday night.

Gun-T Organize isn’t a playbook —
it’s the structure that makes your playbook work.

What’s Inside Gun-T Organize

📌 Install Plan & Flow
• How to introduce core Gun-T concepts
• How to sequence installs to build confidence
• Player-centered progression that teaches fast and sticks

📌 Practice Templates & Drills
• Drill progressions that build muscle memory
• Practice flow that saves time, increases reps
• Teaching cues to eliminate confusion

📌 Game Planning Tools
• How to align weekly script to opponent strengths
• Built-in answers vs fronts and coverages
• Adjustments that don’t reinvent your offense

📌 Communication Systems
• Simple call sheets
• Tag and check structures
• QB/OL/off-ball alignment keys

📌 Execution & Evaluation
• How to track success week to week
• Coaches’ checklist for cohesion
• Film study guide tied to install progression

Designed for Coaches Who Want Results — Not Busywork

This isn’t a stack of forms you never use.

Gun-T Organize was built for the coach who wants:

✔️ Practice that trains players — not wears them out
✔️ Teaching progressions that stick
✔️ Game plans that predict defensive reactions
✔️ Players who understand their job, every snap

If your offense runs inside your head — but doesn’t run on the field — you need organization.

Who This Is For

🏈 Head Coaches
🏈 Offensive Coordinators
🏈 Coaches tired of last-minute scrambles
🏈 Programs that value clarity, progression, and execution

If your team struggles with assignments, communications, or execution under pressure — this is the fix.

The Bottom Line

Great offenses don’t happen by accident —
they happen by design.

Gun-T Organize gives you the structure to:

🔹 Install with purpose
🔹 Practice with intensity
🔹 Communicate with clarity
🔹 Execute with confidence

Youth Football Drill Book — Complete Practice Drills for Youth Football Coaches

If you coach youth football, you know the challenge:

🏈 Players are still learning fundamentals
🏈 Practices need structure and purpose
🏈 Kids respond best to movement, competition, and clear coaching

That’s why we created the Youth Football Drill Book — the most practical collection of youth football practice drills designed for grades 5–8, beginner teams, and coaches who want fast results on fundamentals, execution, and confidence.

This isn’t a generic set of pictures — it’s a purpose-built youth practice resource that helps coaches run better youth football practice plans, teach critical skills, and keep kids engaged.

📍 What You Get: Youth Football Drills That Work

The Youth Football Drill Book gives you a complete set of football drills for youth players — from basic fundamentals to small-group practice stations — including:

🏈 Fundamental Skill Drills
• Passing drills for youth quarterbacks
• Receiving and catching drills
• Ball security and handoff mechanics

🏃‍♂️ Agility & Speed Drills
• Footwork and movement patterns
• Quickness and reaction drills
• Change-of-direction training

🛡 Blocking & Defensive Drills
• Stance and leverage development
• Block engagement and sustain drills
• Tackling and pursuit fundamentals

📋 Practice Plan Templates
• Weekly practice layout ideas
• Station-based progressions
• Game-week prep drills

Every drill includes diagrams, coaching points, objectives, and age-appropriate coaching tips so even first-time youth football coaches can run practice with confidence.

🏆 Why This Drill Book Is a Must-Have Youth Football Coaching Resource

✔️ Proven Youth Football Practice Drills Kids Can Learn
✔️ Designed for Coaches — Not Screen Coaches
✔️ Teaches Fundamentals Without Overload
✔️ Keeps Practices Organized, Productive & Fun
✔️ Builds Confidence in Young Players

Whether you coach a rookie team, a travel youth team, or a middle school football program, this resource gives you ready-to-use drills for every practice.

📈 Improve Every Area of Your Youth Football Team

Offense Drills to teach:
• Passing accuracy
• Ball handling
• Orthodontic alignment & movement

Defense Drills to teach:
• Tackling fundamentals
• Pursuit angles
• Defeating blocks

Team Drills for:
• Warm-ups and cool-downs
• 7v7 shells
• Competitive scoring games

All youth football practice drills come with clear coaching cues so your players understand what to do and why. That means more reps, better execution, and faster improvement.

📍 Who This Is For

Youth football coaches at every level:
🏈 Volunteer head coaches
🏈 Youth assistant coaches
🏈 Parents running practice
🏈 Middle school coaching staffs
🏈 Anyone looking for structured youth football practice plans

If you want practices that are organized, efficient, and result-driven, this is the drill book you need.

Offensive Line Manual — Master the Trenches, Command the Game

Football is won in the trenches.

Your offensive line sets the tone for everything — run game success, pass protection confidence, play-action timing, tempo control, and even the scoreboard.

The Offensive Line Manual is your complete blueprint for building a physical, disciplined, and fundamentally sound OL unit that executes at a championship level.

Why This Manual Matters

📍 Line play isn’t an afterthought — it’s the foundation.
📍 Every scheme, from power runs to RPOs, depends on technique.
📍 You can't out-scheme good fundamentals.

This manual isn’t just theory. It’s built for high-school coaches who want results on Friday night — not chalkboard drawings that players forget.

What You’ll Get Inside

📌 Technique Fundamentals
• Footwork progressions
• Hand placement and leverage
• First step and angle drills
• Spine, balance, contact points

These are the building blocks your line installs first — and never outgrows.

📌 Blocking Schemes & Concepts
• Drive and reach schemes
• Down-block fundamentals
• Combo blocks, double teams, climb-outs
• Wham, trap, base power, gap concepts

Every concept is explained with simple coaching language and diagrams that stick.

📌 Pass Protection System
• Slide principles
• Base protection sets
• Blitz pickups and checks
• Screen protections

Give your quarterback trust in the pocket — not hope.

📌 Progressions & Teaching Plans
• Practice sequences that build muscle memory
• Rep-driven progressions for every level of line ability
• Coaching points that simplify installation

📌 Drill Playbook
Turn practice time into execution time with drills that teach:
• Angles
• Leverage
• Contact rhythm
• Sustain blocks

Built for Coaches Who Demand Results

This manual was created for coaches who:
🏈 Want consistent execution up front
🏈 Value fundamentals over gimmicks
🏈 Need a system that teaches, not confuses
🏈 Are building an identity from the line inward

If your offense struggles to get movement at the point of attack, give your players a system that can be coached — not memorized.

Who This Is For

✅ Offensive coordinators
✅ OL coaches and position assistants
✅ Head coaches who want to strengthen the foundation
✅ Programs that value discipline, fundamentals, and wins

Whether your line is experienced, developing, or young — this manual gives you a plan for improvement.

The Bottom Line

Great offenses start with great lines.

The Offensive Line Manual gives you:

🔹 Fundamentals that build confidence
🔹 Techniques that win 1-on-1
🔹 Systems that beat defensive fronts
🔹 Practice plans that create gamespeed execution

If you want a physically dominant offensive line — this is your blueprint.

Format: a printed book, shipped to you.

Quarterback is the one spot where you cannot coach the answer in the huddle. He either knows what he is looking at or he does not, and you find out on Friday night in front of everybody.

This is the reads, written down. Every RPO in the Gun T system with the progression, the defender he is keying, the trigger that tells him which way it goes, and the criteria for when to throw it, when to hand it off and when to pull it. Not the theory of RPOs. The actual reads, in language a sixteen year old can study on his own.

The rest of the book is mechanics and drill work, the footwork and timing reps that make the decision automatic instead of hopeful.

Who it is for: coaches running the Gun T at youth, middle school or high school, and quarterback coaches who want something to hand the kid instead of explaining it a fourth time.

What it is not: it is not a general quarterback development book and it is not a passing game install. The reads in it are the Gun T reads. If you run something else you will get less out of it.

What to do next

• Not running the Gun T yet: start with the Gun T RPO Playbook
• Coaching the outside of the same plays: Gun T Wide Receiver Manual
• The front side of them: Offensive Line Manual

Format: a printed book, shipped to you.

Every line coach has stood in individual period with fifteen minutes and no plan, and run the same three drills he ran last week because those were the ones he could remember. The kids get reps. They do not necessarily get better.

This is a drill book built to be opened on the field. Stance and first step, footwork for run and pass, hand placement and punch, drive block, reach block, combo and double team, pass protection slide work, and sustained contact through the finish. Every drill has the purpose written out, the teaching cues, the errors you are going to see and how to correct them, and how to progress it as the kid gets better.

Every drill also carries a QR code. Scan it with your phone and you get real footage of that drill being run, with the coaching explanation from actual clinic tape. You are not looking at a diagram guessing what it should look like at speed, and you can hand the phone to an assistant so he sees the same thing you do.

Who it is for: offensive line coaches at youth, middle school and high school. It works no matter what you run up front, because the drills teach technique, not scheme.

What it is not: it is not a blocking scheme book. It will not tell you how to block an odd front or install gap scheme. It builds the technique that makes whatever scheme you run hold up.

What to do next

• Need the scheme side too: Offensive Line Manual
• Organizing your position group and your week: Offensive Line Coach Workbook
• A second voice on line play: Chip Seagle - Offensive Line Manual

Wide Receiver Manual — Complete WR Route Concepts, Coaching Points & Drills

In today’s game, wide receivers win football games.

Whether you’re coaching youth football, middle school, or high school teams, a smart, confident receiver group can:

✔️ Stretch defenses horizontally and vertically
✔️ Create explosive plays
✔️ Turn short gains into big plays
✔️ Make your offense more dangerous and balanced

The Wide Receiver Manual gives you complete route concepts, blocking fundamentals, footwork mechanics, and WR drills designed to improve wide receiver performance — on every snap.

This manual is built for coaches and players who want development, clarity, and results — not confusing diagrams or meaningless plays.

📍 What’s Inside the Wide Receiver Manual

This is a practical, installable guide for wide receiver play — whether you’re working with beginners or advanced high school athletes.

🏃‍♂️ Route Concepts & Progressions

• Quick game concepts
• Intermediate timing routes
• Vertical stretches
• Break-off points and depth control
• Route stems that create separation
• How to sell and finish every pattern

These aren’t just pictures — they’re coaching progressions that help players understand leverage, depth, and timing.

🧠 Reading the Defense

• How to recognize coverages vs your routes
• High/low concepts for every look
• When to adjust based on safety rotation
• Keys defenders give before the snap

Give your receivers the mental edge they need to play faster and smarter.

💪 Technique & Fundamentals

• Footwork mechanics for releases
• Catching fundamentals under pressure
• Ball security after the catch
• Blocking from the perimeter
• Proper alignment and pre-snap cues

These fundamentals build confidence, reduce drops, and create consistency.

🏈 WR-Specific Drills

Drills designed to build:
✔️ Quick releases off the line
✔️ Route sharpness and depth control
✔️ Catching under pressure
✔️ Tracking the ball in the air
✔️ Blocking downfield and finishing plays

Every drill comes with coaching points, objectives, and progressions so you can maximize reps in every practice.

📈 Why Coaches Use This Manual

✔️ Complete wide receiver coaching resource
✔️ Designed for youth, middle school, and high school teams
✔️ Combines mental reads with physical technique
✔️ Practical drills that transfer to game speed
✔️ Easy to install into practice plans

If your WR group struggles with separation, timing, or catching under pressure — this manual fixes that.

🏆 Who This Is For

🟦 Youth football coaches
🟩 Middle school receiver coaches
🟥 High school offensive staffs
🟨 Volunteer assistants running WR groups
🟧 Coaches who want structure, drills, and technique that improves results

Whether you have one receiver or an entire corps — this is your blueprint for development.

💡 What Your Receivers Will Improve

📍 Route precision and timing
📍 Separation against coverage
📍 Catching consistency
📍 Blocking downfield
📍 Mental processing and reads
📍 Game-day execution

Build receivers who can win their matchups, beat coverage, and help your offense score more points.

98 Shotgun Wing Formations — Make the Defense Guess Every Snap

You don’t need more plays — you need better answers.

98 Shotgun Wing Formations gives you a complete set of formations built around purpose, leverage, and simplicity. Instead of installing more plays your kids will forget, this book gives you formation tags and alignments that solve real problems on Friday night. FBCoachsimpson+1

Why This Is a Game-Changer for Your Offense

🏈 Formations are cheap. Advantage is expensive.
Teach one play out of 10 formations = 10 different problems for the defense.
No new blocking rules. No new routes. Just simple tags that move 1–2 players and force defenses to adjust. FBCoachsimpson

🎯 Every Formation Has a Purpose
This isn’t a picture book of sets — it answers:

• What leverage do we get?

• What problem are we solving?

• When should we call it in a game?
  And most importantly: How it fits into your existing offense. FBCoachsimpson

🔁 98 Formations From One System
Call “Red” — strong right.
Call “Blue” — strong left.
That simple flip gives you 98 unique shotgun wing formations (49 right + 49 left) without doubling your install time. FBCoachsimpson

👂 Players Only Learn Their Tag
A set might have three tag words… but your QB hears one. Your wing hears one.
No overload. No confusion.
It teaches fast and works fast. FBCoachsimpson

What You’ll Get Inside

✔️ 98 shotgun wing formations that stress defenses pre-snap
✔️ Clear diagrams and alignment notes
✔️ Tags designed to create leverage in run, pass, and RPO
✔️ A system built to work with whatever offense you already run — Spread, Wing-T, Air Raid, etc. FBCoachsimpson

This is a formation toolbox — not a play overload. Use it to amplify what you already call and make defense react before they can read your plays.

Who This Is For

✅ Offensive coordinators
✅ Head coaches who want simplicity with impact
✅ Systems that value clarity over complexity
✅ Teams needing answers without more install time

If you want your offense to be multiple, not complicated, this book was written for you.

90 Unbalanced Formations — For Teams Who Want to Explode Their Offensive Look Without More Plays

You already know this:
📍 More plays don’t win games. Advantage does.
📍 Formations create advantage.
📍 Unbalanced formations create mismatches every time.

90 Unbalanced Formations gives you a complete set of shotgun-based, unbalanced offensive alignments and, most importantly, how to use them — not just what they are. FBCoachsimpson

What This Book Will Do for Your Offense

🚀 Multiply Your Looks Without Multiplying Your Install Time
Instead of installing 50+ plays, you teach one formation concept that solves multiple defensive fronts.

🎯 Create Physical Advantages at the Line of Scrimmage
Unbalanced formations force the defense to make decisions — often the wrong ones — before the ball is snapped.

📘 Instant Coaching Resource
Every look comes with:
✔️ A clear diagram
✔️ How to use it
✔️ When to call it
✔️ Where it wins

Say goodbye to vanilla sets and hello to intentional alignments that stress defenses and set up your favorite run and pass concepts. FBCoachsimpson

Great for Any Offense That Runs From Shotgun

Whether you:
🏈 Run a spread team
🏈 Coach a balanced attack
🏈 Lean on RPOs
🏈 Want simpler systems with bigger impact

This book gives you 90 adaptable formations that help you:
• Create leverage and numbers
• Climb to the boundary with purpose
• Post strength without confusion
• Force defensive rotation or indecision

All without adding pages of new plays.

90 Power Gun Formations
Simple tags. Endless answers.

Plays are expensive. Formations are cheap.

In this book, Coach Kenny Simpson breaks down 90 Power Gun formations built to give your offense answers without adding complexity. Instead of learning new plays, your players learn simple tags that allow you to line up multiple ways while still running what you already believe in.

This isn’t a list of formations just to look different.
Every formation is explained with WHY it matters, HOW it stresses the defense, and WHEN to use it on Friday night.

What You’ll Get

✔️ 90 total formations using simple Red/Blue structure
✔️ Clear tags that only talk to the players who move
✔️ Built-in answers vs even fronts, odd fronts, and split-field coverage
✔️ Formations designed to:

• Create +1 numbers in the box

• Improve blocking angles

• Force defensive rotation

• Isolate your best athletes

• Make defenses declare strength early

Inside the Book

• Base Power Gun formations

• Squeeze, Empty, Flex, Mustang, and Stallion families

• Diagrams for every look

• Coaching points, advantages, and common plays for each formation

You’ll see how to:
• Run your entire offense from multiple looks
• Get into unbalanced and condensed sets without confusion
• Stress linebackers and safeties with alignment, not volume
• Multiply your offense without multiplying your install time

Who This Is For

🏈 High school coaches
🏈 Coordinators who want answers without overhauling their system
🏈 Programs that value teaching over trick plays
🏈 Coaches who want formations to solve problems, not create them

If you can teach alignment, you can expand your offense.

👉 Get 90 Power Gun Formations now and start winning with structure, not overload.

Get the 98 formations, 90 power gun and 90 unbalanced formation books

We accept school purchase orders. If you are interested, please email kenny@fbcoachsimpson.com.

Get all the Gun T Books INCLUDING the Youth Books. We accept school purchase orders. If you are interested, please email kenny@fbcoachsimpson.com.

34 Fit and Swarm Defensive Overview Book — Complete 3-4 Defensive System Guide

Take your defensive coaching to the next level with the 34 Fit and Swarm Defensive Overview Book — a detailed defensive football coaching resource designed for coaches who want a complete breakdown of the 3-4 Fit & Swarm defense.

This defensive coaching book from Coach Simpson is his first defensive release and gives you a step-by-step look at the principles, tactics, coverage rules, blitz strategies, and player responsibilities that make the 3-4 defense effective at any level of play.

🛡️ What You’ll Learn – Defensive Football Fundamentals

The 34 Fit & Swarm Defensive Overview provides essential knowledge every defensive coordinator needs to build a strong defense, including:

📍 Choosing Defensive Personnel
How to put the right players in the right spots based on ability, fit, and scheme needs.

📍 Defensive Terminology & Tags
Clear language and tags to help coaches teach defensively and communicate with players effectively.

📍 Pass Coverages & Coverage Rules
Coverage principles for defending various offensive formations and route combinations.

📍 Blitzes, Pressure Concepts & Blitz Tags
How to create pressure with disciplined gap fits and coordinated blitz packages.

📍 Calling Strength & Alignment Keys
Teach your players how to recognize offensive strengths and align quickly without breakdowns.

📍 Player Responsibilities & Keys for Every Position
Understand exactly what each defender should do against common offensive concepts and formations.

…and more detailed defensive strategy that gives your defense a significant edge on game day.

🧠 Why This Defensive Coaching Book Matters

This book is more than a list of Xs and Os — it’s a comprehensive defensive football strategy guide that you can use to:

✔️ Install a complete 3-4 defensive system
✔️ Teach defensive fit and gap responsibility fundamentals
✔️ Build coverage discipline and blitz timing
✔️ Improve communication on the defensive side of the ball
✔️ Simplify defensive coaching for youth, middle school, and high school programs

Whether you coach youth football defense or are a middle school or high school defensive coordinator, this defensive overview book delivers practical instruction that translates to real game plans and practice installs. ‍ ‍

🏈 Who This Defensive Coaching Resource Is For

✔️ Defensive coordinators
✔ Head coaches running a 3-4 defense
✔ Position coaches (DL, LB, DB)
✔ Youth and high school football staffs
✔ Coaches looking for defensive strategy, coverage rules, and blitz fundamentals

If your goal is to build a defense that fits, flows, and swarms to the football, this book gives you the tools, terminology, and teaching points to do it.

The Defensive Line Manual is a comprehensive defensive line coaching resource designed to help any defensive line coach teach players to play fast, play with purpose, and execute their role within a defensive system.

While this manual was built to pair seamlessly with the 34 Swarm defensive system, it is intentionally written so it can be used by any defensive line coach, especially those coaching in:

• 3-4 defenses

• 3-front defensive systems

• Movement-based defensive fronts

This is not a one-size-fits-all approach — it’s a toolbox that gives coaches the flexibility to teach different body types and skill sets effectively.

Built for the Reality of Defensive Line Play

In many programs, defensive linemen aren’t always the biggest players on the field. Often, they are smaller, quicker, more athletic players — and your system has to fit them.

This manual shows how to:

• Coach movement-based defensive linemen

• Develop quick, disruptive interior players

• Train larger defensive linemen to play an anchor role

• Teach technique that allows players to succeed regardless of size

Whether you coach speed, power, or a combination of both, this book gives you tools that translate to game-day performance.

What’s Inside the Defensive Line Manual

This defensive line coaching book is broken into four major sections, giving you a complete picture of DL play in a 3-front system.

🛡️ 1. Personnel Choices

• How to evaluate defensive linemen

• Matching body type to role

• Teaching players how to succeed in their spot

🧠 2. Terminology & Stunts (3-4 / 3-Front Systems)

• Clear, teachable terminology

• Stunts and movement concepts used in the 34 Swarm defense

• How to teach stunts without confusion

• Rules that allow players to play fast

🏈 3. Reading Blocks

• Teaching defensive linemen how to read offensive linemen

• Block recognition fundamentals

• How to react instead of guess

• Playing with confidence and aggression

🏃‍♂️ 4. Drills That Translate

• Drills designed for real game situations

• Movement, leverage, and strike drills

• Anchor-style and movement-style DL drills

• Progressions for different skill levels

👉 Each drill includes QR codes that take you directly to video versions of the drills, allowing coaches to see the techniques taught in real time and apply them immediately in practice.

Why This Manual Matters for Defensive Line Coaches

✔️ Designed for ANY defensive line coach
✔️ Perfect complement to the 34 Swarm defensive system
✔️ Works in any 3-front or 3-4 defense
✔️ Teaches both movement-based and anchor-style DL play
✔️ Includes video-linked drills via QR codes
✔️ Helps defensive linemen play fast, confident, and aggressive

This manual is about preparing defensive line coaches — not just drawing diagrams.

Who This Defensive Line Manual Is For

• Defensive line coaches

• Defensive coordinators

• Head coaches overseeing the defense

• Youth, middle school, and high school programs

• Coaches running a 3-4, 3-front, or movement-based defense

If you want defensive linemen who understand their role, read blocks correctly, and play with effort and speed, this manual gives you a clear coaching plan.

The Defensive Organizational Manual – is the second book in a series designed to serve as a complete coaching guide to the 34 SWARM defensive system. While it builds directly off the principles of the 34 SWARM defense, this book is intentionally written so coaches from any defensive system can use it to improve how they install, organize, and teach defense.

This is not just an X’s and O’s book.
It is a defensive coaching manual focused on HOW to install a defense, how to organize practices, how to structure a staff, and how to prepare a defense to play fast and physical on game day.

Whether you run a 3-4, 4-2-5, or another defensive structure, the concepts in this book help coaches:

• Build a clear defensive system

• Install that system efficiently

• Organize staff responsibilities

• Structure practice for defensive success

• Keep defenses simple, aggressive, and effort-driven

Teaching Defense in Today’s Game

Defensive football is becoming increasingly difficult to teach. Rules continue to favor the offense, and many programs struggle to get their best athletes to fully buy into playing defense.

Because of that, defensive organization and culture matter more than ever.

This book addresses both:

• The X’s and O’s of defensive football

• The organizational side of coaching defense

While scheme matters, the number one goal of every defensive coordinator should still be the same:
👉 Get players to SWARM to the football and play with great effort.

This manual emphasizes:

• Avoiding over-complication

• Teaching clear rules

• Installing with purpose

• Building effort and accountability

Great defenses are built on clarity, effort, and repetition, not complexity.

What This Defensive Coaching Manual Covers

This book walks coaches step-by-step through how to build, install, and manage a defensive system from start to finish.

🛡️ Defensive System & Philosophy

• Defensive Theory – how and why the system works

• Personnel Choices – putting players in the right roles

• Implementing the Defense – teaching progression and install order

🧠 Coaching Staff & Organization

• Build Your Staff – defining roles and responsibilities

• Coaches Organization – who coaches what, and when

• Game Duties – clear assignments on game day

📆 Weekly & Seasonal Structure

• Weekend Schedule – film, corrections, and prep

• Weekly Schedule – practice flow and install planning

• Game Plan Structure – building a weekly defensive plan

🏈 Practice & Teaching

• Practice Organization – how to structure defensive practice

• Drills That Translate – drills that show up on Friday night

• Opponent Prep – scouting and preparation process

📋 Game Management Tools

• Play Call Sheet Organization

• Blitz Rules – teaching pressure without confusion

• If-Then Rules – giving players answers instead of hesitation

This manual gives you systems, templates, and structure — not just ideas.

Why This Book Matters for Defensive Coaches

✔️ Teaches HOW to install a defense, not just what to call
✔️ Helps organize coaching staff roles and responsibilities
✔️ Improves defensive practice efficiency
✔️ Builds clarity for players and coaches
✔️ Keeps defenses aggressive without being complicated
✔️ Works for youth, middle school, and high school programs

If you’ve ever felt like your defense had good ideas but struggled with execution, communication, or consistency — this book is built to fix that.

Who This Defensive Manual Is For

• Defensive coordinators

• Head coaches overseeing the defense

• Position coaches

• Youth, middle school, and high school staffs

• Coaches looking to simplify install and improve effort

No matter what defensive system you run, this manual helps you organize your defense, your staff, and your practice plan so players can play fast and swarm to the football.

This book is the Youth Version, and it is meant to be a guide to the 34 SWARM system we use. However, I think it will be something all defensive systems can use, as it will break down how to organize a system and practice. I am hopeful that this provides some new knowledge, or even just reminds you of some tips and tricks to improve as a defensive coach.

Defensive football is becoming more and more difficult to teach as the rules seem slanted to the other side of the ball, and often the culture of a program must be solid for the best athletes to want to play on the defensive side of the ball. I hope to give you some help in the X’s and O’s and in the organizational side, but don’t forget the number one goal of every defensive coordinator should be getting the players to SWARM to the ball and play hard. Try not to over complicate the defense and focus on getting great effort.

The book covers:
Organization of the defense
Personnel Choices
Alignment
Coverages
Drills
Blitz Rules
Practice Schedules
And more...

Find A Way — What I Wish I’d Known When I Became a Head Football Coach

Find A Way is a practical coaching leadership book from Coach Kenny Simpson written specifically for football coaches — especially those transitioning into or aiming for a head coaching role.

Unlike X’s and O’s guides, this book focuses on real-world coaching wisdom, offering insight into the leadership, culture, communication, and organizational skills that make coaches successful on and off the field.

‍ A Must-Read Football Coaching & Leadership Resource

Every head coach knows that stepping into a leadership role brings challenges that no playbook prepares you for. Find A Way explores the mindset, strategy, and leadership skills that coaches discover only after becoming a head coach — but teaches them before they take the job.

This book is ideal for:

• Current head football coaches

• Assistant coaches preparing to lead

• Youth and high school coaching staffs

• Coaches focused on leadership and program culture

• Anyone committed to improving as a football leader

What You’ll Learn in This Coaching Book

Find A Way breaks down key areas every head coach must navigate:

🧠 Getting the Job

How to prepare for and succeed in head coaching interviews with confidence and clarity.

🏈 Day One & Culture Building

Insights on what to do after you get the job — from establishing norms to sharing your vision.

📣 Sharing Your Vision

How to communicate mission, expectations, and culture to players, staff, and your community.

👥 Staffing & Delegation

Learn how to decide, delegate, and depart — empowering assistants and building trust.

🛠️ Offseason Mindset

Why there is no offseason when it comes to leadership, preparation, and culture.

📊 X’s and O’s vs Talent

How to balance schematic preparation with the realities of the players you have.

🔁 Mistakes & Growth

Coach Simpson shares lessons learned from his own experiences to help you avoid common pitfalls.

Why Coaches Love This Book

✔️ Real coaching wisdom you can use today
✔️ Focus on leadership, not just strategy
✔️ Insight into managing personnel, culture, and program growth
✔️ Written from real experience in high school football
✔️ Encourages coaches to think deeper and lead stronger

Coaches consistently praise Find A Way as not just a book, but a guide for coaching growth, leadership, and long-term program success.

Who This Book Is For

• New head coaches

• Assistant coaches preparing for leadership roles

• Coaches seeking mentorship through reading

• Youth and high school football staffs

• Anyone building a coaching career mindset

Whether you’re about to take your first head coaching job or want to sharpen your leadership edge, Find A Way gives you the tools to step confidently into head coaching success.

Athletic Fundraising

How a Small School Raised Over $1.5 Million is the newest book from Coach Kenny Simpson, detailing exactly how a small school in Arkansas successfully raised over $1.5 million for its athletic programs.

This is not theory.
This is real-world fundraising strategy, backed by actual results.

The book is written specifically for:

• Football coaches

• Head coaches

• Athletic directors

• Booster clubs

• Small and mid-size school programs

If you’ve ever wondered how schools actually raise the money they need, this book gives you proof and a plan.

What This Fundraising Book Covers

This book breaks fundraising down into clear, actionable systems that coaches and administrators can realistically implement — even at small schools with limited resources.

💰 Large-Scale Fundraising Campaigns

• How major fundraising campaigns are planned

• How to structure long-term giving

• Communicating vision to donors

• Building trust and buy-in

💡 Fundraising Tips & Proven Strategies

• Practical fundraising best practices

• Common mistakes to avoid

• How to engage parents, alumni, and community members

• Creating momentum and consistency

🏈 Smaller Fundraising Ideas That Add Up

• Simple fundraisers that are easy to run

• Ideas that don’t burn out families or staff

• How to stack smaller fundraisers over time

📊 Real-Life Proof & Case Studies

• Actual examples of money raised

• What worked — and what didn’t

• How a small school overcame common fundraising challenges

• Proof that you don’t need a massive school or donor base to succeed

Why This Fundraising Guide Matters

Most fundraising books tell you what should work.
This book shows you what actually worked.

✔️ Written by a coach who lived it
✔️ Built for small schools and realistic budgets
✔️ Focused on execution, not hype
✔️ Designed to be used immediately

With 105 pages of functional, usable material, this book gives you steps, structure, and confidence to raise the money your program needs.

Who This Book Is For

• Head football coaches

• Athletic directors

• Program builders

• Booster club leaders

• Small school coaches

• Any coach responsible for fundraising

If fundraising feels overwhelming or unclear, this book helps you see the path forward.

What You’ll Gain

✔️ A clear fundraising framework
✔️ Ideas for both large and small campaigns
✔️ Confidence that your program can raise the money
✔️ A blueprint proven at the small-school level

Facilities, equipment, travel, and experiences all require funding — and this book shows how to make it happen.

Coaching Football Like a Basketball Coach — Teaching, Adjustment & Offensive Concepts for Football Coaches

Unlock a fresh coaching perspective with Coaching Football Like a Basketball Coach — a unique coaching book that helps football coaches improve their teaching methods, offensive strategy, and player adaptability by learning principles from the game of basketball.

While football and basketball are different sports, modern football increasingly relies on space utilization, adjustment, fluid concepts, and real-time decision making — concepts long embraced in basketball. This book challenges coaches to think critically about why they teach skills, how they install schemes, and what adjustments help players play faster and smarter.

A Must-Read Football Coaching Book for Today’s Game

Coaching Football Like a Basketball Coach is a 157-page paperback coaching resource written by Kenny Simpson that blends football coaching with insights drawn from basketball ideology — encouraging coaches to evaluate their own practices, teaching philosophies, and adjustment strategies.

This book is ideal for:

✔️ Football coaches at every level (youth, high school, varsity)

✔️ Offensive coordinators and head coaches

✔ Coaches seeking a fresh football coaching philosophy

✔ Coaches who want better player understanding and adjustment

✔ Those who value continuous improvement in teaching and practice

What You’ll Learn from This Coaching Book

🏈 Teaching Skills & Drills With Purpose

Rather than just running drills, this book helps you think about why you are teaching specific skills and how those lessons fit into your offensive or defensive system.

🤔 Understanding “Why” in Scheme Adjustments

Football is evolving to reward coaches and players who can adjust in real time — much like basketball. This book helps you develop a teaching methodology that prioritizes understanding over memorization.

📊 Applying Basketball Concepts to Football Coaching

By comparing and contrasting how basketball coaches teach and adapt with how football is traditionally coached, this book provides actionable insights to:

• Improve communication with players

• Increase adaptability in practice and games

• Build a deeper player understanding of your offensive scheme

• Coach concepts over plays

Trusted by Coaches & Recommended as Offseason Reading

“Outstanding read that will help any coach grow and improve.” — Tim Horton, Running Back Coach, Vanderbilt University

“This book challenges football coaches to become more dynamic in their approach.” — Brent Morrison, Head Football Coach

Coaches consistently praise this book as offseason reading that sparks new ideas and encourages deliberate thinking about how and why you coach.

Who Should Read This Book

✔️ Football coaches wanting new coaching insights

✔ Coaches focused on player teaching and development

✔ Those interested in offensive adaptability and strategy

✔ Coaches striving to make better in-game adjustments

✔ Coaches ready to deepen their coaching philosophy

Get Your Copy Today

👉 Coaching Football Like a Basketball Coach — Paperback

A thought-provoking football coaching book that helps you:

• Teach with purpose

• Improve player comfort with adjustments

• Build a smarter offensive or defensive system — informed by basketball concepts

Team Themes Volume 2 is out!

11 weeks of pre-planned character building curriculum for any sport.

Each chapter features multiple short video links, quotes, an overview over the word and thought provoking questions for your team.

10 Lessons Learned — Coaching Leadership, Growth & Life Lessons for Football Coaches

Being a football coach is both an honor and a privilege — but it is never easy, especially for coaches who want to do things the right way.

Every coach will face:

• Daily challenges

• Hard decisions

• Mistakes and setbacks

• Pressure from all sides

10 Lessons Learned is a coaching leadership book designed to help coaches navigate the realities of coaching, grow personally and professionally, and continue making a positive impact on the athletes they lead.

This book focuses less on schemes and playbooks and more on what truly matters in coaching — leadership, preparation, perspective, and people.

What This Coaching Book Covers

This book walks coaches through ten foundational lessons that apply at any level of coaching, whether youth, middle school, or high school.

📘 The 10 Lessons

Lesson 1: Life Lessons
How coaching shapes lives beyond the field.

Lesson 2: See Others’ Perspective
Understanding players, parents, staff, and administrators.

Lesson 3: Learn to Plan
Why preparation and organization matter in coaching and life.

Lesson 4: Knowledge Is Power
Commitment to learning, studying, and improving.

Lesson 5: People Over Scheme
Why relationships matter more than systems and X’s & O’s.

Lesson 6: Genuine People Win
Authenticity, trust, and leadership.

Lesson 7: Take Your Shot
Growth comes from risk and opportunity.

Lesson 8: Create Lasting Change
Building culture and long-term impact.

Lesson 9: Keep It Simple
Clarity beats complexity in coaching and leadership.

Lesson 10: Burnout Will Come
Recognizing, managing, and surviving the grind of coaching.

Each lesson is written to help coaches reflect, evaluate, and grow, both on and off the field.

Who This Book Is For

• Football coaches at any level

• Head coaches and assistant coaches

• Youth, middle school, and high school programs

• Coaches focused on leadership and culture

• Coaches looking for perspective beyond schemes

This book is ideal for:
✔️ Staff development
✔️ Leadership meetings
✔️ Coach reflection and growth
✔️ Mentorship discussions
✔️ Coaches early in their career

Why Coaches Read This Book

✔️ Encourages personal and professional growth
✔️ Focuses on leadership, not playbooks
✔️ Applies to any sport or coaching role
✔️ Helps coaches maintain perspective and balance
✔️ Reinforces why coaching truly matters

Coaching is about more than wins and losses — it’s about impact.

As a coach we want to talk to our athletes about attributes that will help them beyond the game.  It is imperative you discuss characteristics that will last your players a lifetime.  

This book goes over 14 characteristics that every player on your team would benefit to learn about.  Each chapter gives you everything you need so that you can lead life lessons in just 5-10 minute conversations.  You will be able to pull from the quotes, questions, links to motivational videos and more that is in each chapter.  

Become more than just the coach of a sport, but the coach of the whole athlete.

Help your athletes realize the importance of developing characteristics like honor and grit.

The book is set to have a quick introduction to go over at the beginning of the week.  It then shares quotes and thoughts about the topic.  Later in the week you can go over the provided questions to help athletes examine themselves and the team in light of each attribute.  Finally, a link to a short motivational video that covers the topic.  

Each chapter also has a section for athletes and coaches to write their own personal thoughts about the attribute or create an action plan to improve.

Characteristics in this book include:

Honor

Integrity

Grit

Effort

Sacrifice

Character

Pride

Sacrifice

Competitiveness

Encouragement

Leadership

Commitment

Adversity

Excellence

Winning

One Play, Many Ways — Concept-Based Offensive Football System & Play-Calling Guide

One Play, Many Ways is a coaching book built on a simple but powerful premise:

👉 Offenses built around concepts — not just plays — are more versatile, easier to teach, and easier for players to execute.

This book shows offensive coordinators and coaches how to build an offensive system based on conceptual thinking, allowing players to understand the why behind each call — not just where to line up.

When players understand the concept of a play, they can:

• Adjust faster on the field

• React to defensive changes

• Play with confidence and clarity

• Take ownership of the offense

That understanding creates buy-in, keeps the offense aligned, and helps offensive coordinators communicate more effectively.

Why Concept-Based Offense Works

Traditional playbooks often overwhelm players with volume.
Concept-based offenses focus on ideas, rules, and objectives.

This book explains how:

• Teaching concepts simplifies learning

• Players adapt faster to defensive adjustments

• Offenses stay flexible without adding plays

• Communication improves across the entire unit

When everyone understands the goal of the play, the offense plays faster and more connected.

What’s Inside the Book

With 170+ pages, One Play, Many Ways walks coaches through how to see, teach, and organize offensive concepts, rather than memorizing isolated plays.

Inside you’ll learn:

• How to teach offensive concepts clearly

• How to build a system players understand

• How to create versatility without complexity

• How to connect formations, motions, and tags to one idea

• How to keep the offense on the same page

This is a thinking coach’s guide to modern offensive football.

How the System Is Taught

Coach Simpson uses:

• 3 core run plays

• 3 core pass concepts

to demonstrate how conceptual thinking is taking over modern offenses.

From those six ideas, you’ll see how to:

• Build multiple variations

• Attack different defensive looks

• Adjust without adding confusion

• Keep teaching consistent all season

This approach works for:

• Spread offenses

• Gun-T / hybrid systems

• Pro-style concepts

• Youth through high school football

Who This Book Is For

• Offensive coordinators

• Head coaches who call offense

• Quarterback coaches

• Youth, middle school, and high school staffs

• Coaches looking to simplify teaching without limiting answers

If you want an offense that is simple for players, adaptable against defenses, and built on understanding, this book gives you the framework.

Why Coaches Use One Play, Many Ways

✔️ Focuses on concepts over play volume
✔️ Improves player understanding and buy-in
✔️ Creates flexibility without overload
✔️ Helps offenses adjust faster on game day
✔️ Reinforces modern offensive thinking

Great offenses aren’t just called — they’re understood.

This book is broken into 2 major parts:

Quotes to motivate the team and coaches
These quotes are meant to inspire you as the coach or your assistants. They are quotes I have gone to for inspiration and motivation each season. They also apply to every member of your team.

Theme quotes
The goal of this book is to work through with your program and teach more than just a game to your program. Each chapter will cover a “theme word”.

At the end of each section, I have included some basic questions we would talk with our team about. Feel free to use these or add your own as you work to make your program about more than the game.

There is also a QR code at the end of each section that will link to a motivational video over the topic.

The topics covered include:
Inspiring
Authentic
Responsible
Enduring
Dependable
Enthusiastic
Resolute
Appreciative
Reliable
Confident
Resilient
Genuine

Includes - Head Coach Workbook, Head Coach Planner - books/organizational tools for you to work to plan the season.

Team Themes books 1-4: Curriculum for your team

Find A Way and 10 Tough Lessons - Head Coaching Advice

One play many ways and Coaching Football like a Basketball Coach - Offense/Defense strategies

Athletic Fundraising

Training Athletes Beyond the game

Newest - Playcaller’s Guidebook

All Gun T Books, 3-4 Defense, All of the Workbook and Planners and Head Coaching Materials.

46 Books total. We accept school purchase orders. If you are interested, please email kenny@fbcoachsimpson.com.

Get One Play Many Ways, The Playcaller’s Guide and Coaching Football Like A Basketball Coach for one low price

Format: a printed workbook of more than 200 pages, plus a digital editable version that works in PowerPoint, Google Slides and Pro Quick Draw.

Defense has gotten harder to teach. Offenses change faster than they used to, you get less practice time than you used to, and the communication has to be right or a kid takes the wrong fit and it is six points. Most defensive coordinators are not short on knowledge. They are short on a place to put it.

This is that place, on paper. You work through your defensive structure, your install order, your practice plan and your call sheet before the season starts, so that in October you are filling in a framework instead of rebuilding one every Sunday night.

The digital version matters more than it sounds. It is editable, so you change the language to match what you already call things rather than teaching your kids somebody else's terms.

Who it is for: defensive coordinators at youth, middle school and high school, and head coaches who call their own defense.

What it is not: it is not a scheme book. It will not teach you a front or a coverage. It organizes whatever you already run.

What to do next

• The in-season weekly companion: Defensive Coordinator Game Week Planner
• A scheme to put in it: 34 Fit and Swarm Defensive Overview Book
• For your line coach: Defensive Line Coach Workbook

Over 30 exercises and multiple examples in this defensive coordinator manual.

Downloads to PPT or compatible with Google Slides, Pro Quick Draw and Go Army Edge.

Build your defense.

The Offensive Coordinator Workbook is a complete offensive planning and organization system designed for football coaches who want to install, plan, and call offense with clarity and confidence.

This product includes both a physical workbook AND a full digital version, giving coaches maximum flexibility in how they plan, teach, and prepare each week.

✔️ Physical workbook for hands-on planning
✔️ Digital version for easy access and updates
✔️ Editable PowerPoint (PPT) so you can customize it to your offense

Whether you coach youth, middle school, or high school football, this workbook helps you organize your offensive system and become a more efficient playcaller.

Why Offensive Coordinators Need a Planning System

Great offensive coordinators don’t just call plays — they:

• Build offensive structure

• Organize installs

• Plan weekly emphasis

• Prepare answers before game day

Without a system, offensive planning becomes reactive.

The Offensive Coordinator Workbook gives you a repeatable process for:
✔️ Weekly offensive planning
✔️ Practice organization
✔️ Game-plan development
✔️ Play sequencing
✔️ Staff communication

This workbook turns ideas into executable plans.

What’s Included in the Offensive Coordinator Workbook

📘 Physical Workbook

A printed workbook designed for:

• Writing, mapping, and organizing ideas

• Weekly offensive planning

• Game-week preparation

• Situational football organization

Perfect for coaches who like hands-on planning.

💻 Digital Version (Editable PPT)

The digital edition includes an editable PowerPoint (PPT) that allows you to:

✔️ Customize terminology to your offense
✔️ Adjust structure to fit your system
✔️ Edit installs, practice plans, and call sheets
✔️ Share with staff digitally
✔️ Reuse year after year

This makes the workbook offense-agnostic — it works for any offensive system.

Topics Covered in the Workbook

The Offensive Coordinator Workbook walks you through:

• Offensive philosophy and identity

• Personnel grouping and strengths

• Install progression and sequencing

• Weekly practice planning

• Game planning and scripting

• Situational football organization

• Call sheet structure

• In-game adjustments and answers

This is not a playbook — it’s a playcaller’s planning tool.

Who This Workbook Is For

• Offensive Coordinators

• Head Coaches who call offense

• Assistant coaches preparing to be OCs

• Youth, middle school, and high school programs

• Coaches who want organization without complexity

If you want to install faster, communicate better, and call plays with confidence, this workbook was built for you.

Why Coaches Choose This Version

✔️ Includes physical + digital formats
✔️ Editable PowerPoint allows full customization
✔️ Helps offensive coordinators stay organized weekly
✔️ Improves staff communication
✔️ Reduces game-week stress
✔️ Built by a coach, for coaches

Great offenses are planned — not improvised.

Instant Access — Physical + Digital

👉 Offensive Coordinator Workbook (Physical & Digital)
✔️ Printed workbook shipped to you
✔️ Digital download included
✔️ Editable PPT files for customization